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Your Whitsundays experience starts here...

Tourism Whitsundays, together with Tourism and Events Queensland, seeks to further develop regional events and facilitate the introduction of new events in an effort to drive greater visitation to the Whitsundays region and, ultimately, generate increased economic activity and development that benefits the community. Events play a key role in fostering regional tourism and economic development. Tourism is an essential industry to many rural and regional centres, ensuring economic stability, and events can be a cost-effective way of promoting a region and its attractions – as an event grows, it attracts tourists in its own right.

The positive economic impact and interest in a community that a successful regional event can provide not only helps to build a sense of local pride but can also foster confidence and strengthen the community as a whole.