Cookie Policy

Tourism Whitsundays Limited (TW) uses cookies and similar technologies to help provide, protect, and improve the TW website. This policy explains how and why these technologies are used and the choices you have.

WHAT ARE COOKIES

A cookie is a small data file that is transferred to your device, for example your phone or your computer. One cookie could allow us to recognise your browser, while another could store your preferences. There are two types of cookies used on the TW website: session cookies and persistent cookies.

Session cookies normally expire when you close your browser. Persistent cookies remain on your device after you close your browser and can be used again the next time you access the TW website.

We also use other technologies with similar functionality to cookies, such as web beacons, pixels, mobile identifiers, local storage, and tracking URLs, to obtain Log Data as described in the Privacy Policy. For example, our email messages may contain web beacons and tracking URLs to determine whether you have opened a message or accessed a link.

WHY TOURISM WHITSUNDAYS USES THESE TECHNOLOGIES

These technologies are used for a number of purposes, such as:

• To enable you to use and access the TW website and related services

• To enable, facilitate, and streamline the functioning of and your access to the TW website

• To better understand how you navigate and interact with the TW website and to improve the TW website

• To serve you tailored advertising on the TW website and on third party websites

• To show you content that is more relevant to you

• To monitor and analyse the performance, operation, and effectiveness of the TW website and TW advertisements

• To enforce legal agreements that govern the use of the TW website

• For fraud detection and prevention, and investigations

• For customer support, analytics, research, product development, and regulatory compliance

COOKIE CATEGORIES WE USE

• Strictly necessary cookies that are essential to provide the TW website and its core features

• Performance and analytics cookies that help us understand website usage and improve performance

• Functionality cookies that remember your choices and personalise your experience

• Advertising and targeting cookies that help deliver more relevant ads and measure their effectiveness

CONSENT AND CONTROL

Where required by law, TW will ask for your consent before setting non-essential cookies. You can withdraw or change your consent at any time by using your browser controls or, where available, the Manage cookies link on the TW website. Disabling certain cookies may affect how the TW website functions.

THIRD PARTIES

We may allow selected partners to place these technologies on the TW website. These partners use these technologies to:

• Help analyse how you use the TW website, such as by noting the services from which you arrived

• Market and advertise TW services to you on the TW website and on third party websites

• Help detect or prevent fraud or conduct risk assessments

• Collect information about your activities on the TW website and other sites, and about the ads you have viewed or clicked

To help us better understand how people use the TW website, we work with analytics partners, including Google Analytics. To prevent Google Analytics from using your information for analytics, you may install the Google Analytics Opt Out Browser add on.

ONLINE ADVERTISING

Third parties may use these technologies to serve ads they believe are most likely to be of interest to you and to measure ad effectiveness on the TW website and on other websites and online services. Advertising partners may include providers such as Google, Meta, Microsoft, and other advertising networks and services we use from time to time. For more information about interest based advertising and how you can opt out, you can visit the Network Advertising Initiative opt out page or the Digital Advertising Alliance opt out page. To opt out of Google Analytics for display advertising or customise Google Display Network ads, visit the Google Ads Settings page. If you opt out of tailored advertising, you may still see advertising content, but it will not be tailored to your interests. We do not control these third party opt out mechanisms and are not responsible for their availability or accuracy.

THIRD PARTY SOCIAL PLUGINS

The TW website may use social plugins provided and operated by third parties, for example Facebook Like or Share. As a result, the third party may receive information that you are viewing a particular part of the TW website. If you are not logged in to your account with the third party, the third party may not know your identity. If you are logged in, the third party may be able to link your interactions on the TW website to your account with them. Please refer to the third party privacy policies to learn more about their data practices.

YOUR CHOICES

Most browsers automatically accept cookies, but you can modify your browser settings to decline or delete cookies. The Help section of your browser explains how to control cookies. You can also control certain cookies through your device settings.

If you choose to decline cookies, some parts of the TW website may not work as intended or may not work at all.

UPDATES TO THIS POLICY

We may update this Cookie Policy from time to time. If we make material changes, we will take steps to inform you, for example by posting a notice on the TW website. Your continued use of the TW website will be subject to the then current policy.

CONTACT US

If you have questions about this Cookie Policy or our use of cookies and similar technologies, please contact us using the details in our Privacy Policy.

Last updated: 27 October 2025